Founded in 2026, the Latino Short Term Rental Alliance is a constituent organization representing Latino short-term rental hosts across the state that use hosting as a way to earn an income and build generational wealth. As Arizona faces an affordability crisis, now more than ever, protecting the right to host is imperative.
As a community, we are born entrepreneurs and small business owners looking not just to get by, but to get ahead. Short-term rentals, like small businesses, are vital to the financial stability of our families and our futures.
As an organization, we advocate at the state and local level for fair, common-sense regulation to manage short-term rentals throughout our communities that don’t impede our property rights or ability to earn income as Arizona faces an affordability crisis. We work within our communities to educate short-term rental owners on best hosting practices.
By the numbers
As the nation’s largest racial and ethnic minority group, the U.S. Hispanic community’s economic power is undeniable and rapidly growing, reaching a purchasing power of over $4.1 trillion in 2023. With a GDP growing more than twice as fast as the broader U.S. economy in recent years, U.S. Latinos are a clear driver of U.S. economic growth—and that is fueled in part by short-term rentals.
Key findings from the survey, which reached more than one thousand Latinos, include:
Hosting is seen by Latinos as a long-term strategy for building wealth. More than 70% of respondents see short-term renting as a good way to earn extra income. Over half have considered becoming a host, and almost 15% already are. Importantly, of Latinos who have hosted, more than 90% are still active and half have been hosting for three years or more.
80% of Arizona Airbnb hosts have one property, earning on average $14,200 annually. 1 in 10 hosts say hosting has helped them avoid eviction or foreclosure, and 40% confirm hosting a short-term rental has helped them stay in their home.
Stats from 2025 State of Hispanic Wealth Report.
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